Illumina Creative project: Search engine optimization of HoReCa website

Search engine optimization of HoReCa website.

alt

Project specialities:

We have relied on information content. Transactional requests pulled by themselves

alt
Julia SEO marketer
  • Expectations
  • Reality
alt

Traffic growth

Over 4 months they have radically increased content and increased site visibility

 alt

Semantics

Created a broad semantic relinked card



How we captured the output



Concentration of backlinks from all over the deep structure of the site helped reliably bring to TOP1 the most conversion "hot" requests



< br>

For better navigation, we made a large hamburger menu: it became more convenient to use the site, behavioral factors improved (it is especially important for ranking in Yandex).




The semantic core was neatly distributed across all pages of the site with given their frequency. Not forgotten and informational topic queries.




Often, hot requests gave me a lot of traffic from Yandex. Subject traffic played a secondary role.




Due to the wide advertising campaign, vital delusional requests are included TOP 3 traffic.


Part I: mobile app builder site

Part II: Contextual Advertising for AppCafe



Hello! My name is , please email me:
contact us

Our services

More projects:

«Website development costs are clearly covered by the improved performance (i.e., conversion) of the company website »
Alexander Zayarny (Deputy Director, Russkiy Dom Co., Ltd). We had to create real estate website and then to transfer the complete catalogue
«We got about 20 drafts of the logo, of which two were chosen for study. Calligraphy turned out beautiful, but I still chose a more classic logo with the PL sign »
Dmitry Agadzhanov (General Director of Pokupalylux LLC).